News Ford SUV lineup grows at both ends

19:00  13 february  2018
19:00  13 february  2018 Source:   autofile.ca

Ford Ranger FX4 Spied With Production Body

  Ford Ranger FX4 Spied With Production Body Expect to see the small pickup sometime in 2018.Spied in FX4 trim, the Explorer-like grille is clearly distinguishable underneath the mesh covering. Small portions of the production headlights and taillights can also be noted. The taller ride height/off-road suspension, along with chunkier tires, underbody skid plate, and overall muscular appearance are all the clues we need to uncover its  FX4 designation.

Average F-Series transaction prices lead the segment – up ,700 per vehicle since 2014 – because of high- end versions like Lariat, King Ranch and Platinum. Ford also will grow its lineup of performance SUVs .

Ford is burning its SUV - lineup candle at both ends , with the introduction to North America of the subcompact EcoSport and a new mammoth-sized “Whether you’re downsizing but still want SUV capability, or looking for more space for your growing family, the Ford lineup has you covered.”

2018 Ford EcoSport© Provided by Autofile 2018 Ford EcoSport

Ford is burning its SUV-lineup candle at both ends, with the introduction to North America of the subcompact EcoSport and a new mammoth-sized Expedition.

“SUVs are hot, and we’ve brought two new ones to the fold that cater to two completely different sets of people,” said Michael O’Brien, Ford SUV marketing manager. “Whether you’re downsizing but still want SUV capability, or looking for more space for your growing family, the Ford lineup has you covered.”

Ford nixes Fusion redesign, report claims

  Ford nixes Fusion redesign, report claims It doesn't mean the car is dead in the water, though.Ford has canceled a planned 2020 redesign of its midsize Fusion sedan, The Detroit News reports, citing a confidential letter to suppliers that the outlet obtained. It does not mean that the Fusion is gone, but rather, it could signal a shift in the company's priorities.

Ford ’s F-series pickup trucks alone represent a billion business – more than Coca-Cola or Nike – and its pickup business has grown steadily since introducing aluminum-bodied trucks in 2014. Now the focus is on expanding Ford ’s SUV lineup .

It's killing the Focus, Fiesta, Fusion, and Taurus, will focus on SUVs and trucks.

Research

2018 ford ecosport
ford ecosport

Available since 2004 and now in its second generation, EcoSport comes to North America in the midst of a worldwide sub-compact SUV boom that has seen segment sales triple in the past three years, and North American sales increased more than 50-fold in this decade, as more models from more companies come on-stream, and as consumers buy into the SUV capabilities without SUV fuel-economy mindset.

The second-generation EcoSport has been available in other parts of the world since 2013, but its exterior design was refreshed for 2017, with a revised front end that bears the now familiar Ford large-hexagonal-grille nose. The rear has also been tweaked, while the interior gets updated with an 8-nch floating touchscreen, and connectivity that includes Apple CarPlay and Android Auto.

Ford To Announce Later This Year Which Cars Will Get The Axe

  Ford To Announce Later This Year Which Cars Will Get The Axe The company is doubling down on SUVs and pickup trucks. Research Research New Used New & Used Make Model We know Ford is planning to axe some – if not a good portion – of its car lineup in favor of trucks and SUVs. In addition to outright cuts, models that survive will see a reduction in trim levels. Details haven’t been discussed on exactly what that means yet, but according to Automotive News Europe the automaker will offer up a clearer plan of action later this year.At the beginning of January a report surfaced that Ford had cancelled its planned update for midsize Fusion sedan.

All new Ford vehicles will have 4G LTE connectivity by the end of 2019. By 2020, Ford plans an industry-leading lineup of eight SUVs — five of which will offer hybrid powertrains and one battery electric. Ford SUV sales are estimated to grow 20 percent—more than double the industry rate—to

Production of the Fiesta for North America ends in May 2019 but the subcompact car will still be available in other markets. The SUV lineup also grows with the Ford Bronco galloping back into the stable in 2020.

The 2018 EcoSport lineup includes a front-wheel drive model powered by a 123-hp 1.0-litre turbocharged 3-cylinder engine, and a 166-hp 2.0-litre 4-cylinder 4-wheel drive model. Both models use a 6-speed paddle-shift automatic.

At the other end of the spectrum, the 2018 Expedition comes to market in large and larger sizes (Expedition and Expedition Max, respectively), both powered by a 375-hp 3.5-litre EcoBoost V-6, which can tow up to 4,218 kg (when properly equipped), using a 10-speed paddle-shift automatic.

Ford expects Expedition to be popular with the older Millennials, which are heading into the 40s, now the largest buying demographic for 3-row SUVs. And because of its overall size, Expedition offers up first-class-like room and comfort.

The cargo area also features a cargo management system that allows stowing items in levels for ease of loading up and reaching in.

FoMoCo at the Classic Auto Show 2018

  FoMoCo at the Classic Auto Show 2018 The Classic Auto Show is a wonderfully diverse car show. Euro, JDM, domestic and everything between is there. Within each genre, the diversity is equally impressive. The selection of Ford Motor Company vehicles was broad, from pre-war to modern, and very well displayed. Though there were plenty of Mustangs, there were plenty of lesser seen FoMoCo products.

You might be shocked by Ford 's decision to drop traditional cars from its line - up in favor of crossovers and SUVs . Haven't we seen this movie before and didn't it end badly? Ford (F), along with GM (GM) and Chrysler (FCAU), made huge profits from selling SUVs earlier in this century.

In fact, 86 percent of the lineup will be trucks and SUVs . All utility vehicles in the future will have a hybrid, plug-in hybrid, or both . Ford expects to be No.1 in hybrids by 2021, jumping ahead of Toyota, he said, by ensuring all the automaker’s mainstream vehicles offer some degree of electrification.

Both SUVs will be supported with new multi-channel marketing campaigns the show the vehicles in the various ways in which owners use them.

“The Ford SUV story is not so much about people conquering terrain, but rather people conquering life,” said O’Brien. “Both campaigns emphasize the people over the vehicle.”

“Both campaigns work on such an emotional level,” added Tito Melega, chief creative officer at ad-agency GTB, which created the campaigns. “They tie together the vehicles and the everyday unstoppable heroes who drive them, by empowering people to strive to achieve dreams they never thought were possible.”

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